For individuals/groups wanting to enter the mergers and acquisitions (M&A) market quickly and efficiently
The opportunity
- Baby boomers are getting older and keener to retire;
- In recent years, an even greater backlog has been building.
- 80% of Australian businesses are privately-owned, with a total value of $3.6 trillion.
- An estimated $1.6 trillion worth of family businesses will change hands as baby boomers retire over the next 10 years.
- Outright sale is by far the most common way for owners to exit their business.
- This presents a huge market opportunity. Come and help them!
what supertrac offers
- Supertrac offers a means of entering the M&A market quickly and efficiently, save many years and hundreds of thousands of dollars in setup costs.
- Supertrac has invested millions of dollars and more than a decade building the database, systems and procedures, templates, expertise and credibility to enable you to hit the ground running an capitalise on the market opportunity.
- Supertrac’s deliverables enable you to offer your business network a credible and effective way to sell and retire.
- Supertrac’s target market is businesses worth $1-$50M. The buyer network comprises public companies, private equity firms, medium and large private companies in the same industry and private investors. Supertrac’s database contains all these groups and this how most buyers are sourced.
- Supertrac offers intending new and existing M&A market participants (business brokers etc) the choice of either becoming a Supertrac Franchisee or access to the market via a generic specialist M&A marketing platform.
key Benefits
fast track your m&a business development
- Save years building a brand, building and refining systems and establishing a track record
- Access Supertrac’s marketing resources - overcome the high barrier to entry
- Join an established national group with credibility in the target market
- Receive referrals from Supertrac
Enhance your offering
- Offer your clients access to a proven marketing capability with confidence
- Offer targeted industry marketing – Australia and International marketing coverage
- Market your services to clients with greater confidence of success
- Attract more clients
Faster and Better Results
- Faster process and more target responses
- Increased purchaser competition in your process
- Higher conversion/success rate
Better resource utilisation
- Outsource time consuming, labour intensive research and marketing activities of the M&A process i.e. the back end
- Allow advisers to hit the ground running and focus on front end – see diagram below
- Better utilise your advisers’ skills and experience by freeing them up to concentrate on key components requiring their skills: networking, qualifying, IM supervision, purchaser Q&A, inspections, negotiating, deal structuring etc.
- Increase overall capacity to manage more deals simultaneously
Cost Effective
- Save costs of hiring, training and managing marketing staff and turn a fixed cost into a variable cost
- Save time and cost developing systems, database setup and maintenance and marketing resources; Supertrac already has the infrastructure in place
Key Franchise Components
Ownership: Franchisees own 100% of their business - Supertrac holds no equity
Brand: Use of an existing recognised brand name with unique component eg Supertrac XYZ
Security: 5 year franchise agreement with ongoing options to renew and no renewal fees
Unrestricted area: No territorial exclusions or exclusivity, because relationship based
Cost effective:
Initial Franchise establishment fee:
- For new Start-up Supertrac Franchises - $100K plus GST
- Covers initial and ongoing IP transfer – systems, templates, training and support
- Other terms are available for existing M&A firms adopting Supertrac Franchise
Marketing fee:
- 25% of gross income up to $2M pa
- 15% of gross income > $2M pa
- Paid within 5 days of settlement of each business
Naming of Supertrac franchisees
Considerations / Criteria
- Generic secondary unique name, subordinate to Supertrac prefix
- Neutral and non-defining or limiting in terms of rank, size, location, territory or sophistication
- Name to be mutually agreed between Supertrac and franchisee
Existing Names - examples
- Supertrac
- Supertrac Marketing
- SupertracNexus
Please contact Supertrac to discuss this option
